In Dialogue

For the industry

We remain in contact and in dialogue - with authorities, politicians, the media, consumers and industry - to represent the interests of the sector.

And with our member companies in order to advise and support them. To this end, IKW offers a wide range of different events: Face-to-face events such as conferences, scientific and technical information events or workshops, digital formats in the form of briefings and webinars and international events such as trade fair appearances and business initiation trips.

 

Representation of interests

The representation of economic policy interests is becoming increasingly important. This is because the pressure on companies is increasing, but in our view, politicians are not acting close enough to the economy. Accordingly, IKW is also involved in a wide range of discussions with political decision-makers in ministries, the Bundestag, the European Parliament and the Commission.

Our appeal to politicians:

  • Less bureaucracy
  • A sense of proportion in regulation

In 2024, e.g., discussions were held with Prof. Dr. Veronika Grimm (German Council of Economic Experts), Jörg Kukies (State Secretary in the Federal Chancellery at the time), Carsten Linnemann, CDU General Secretary and Volker Wissing (Federal Minister for Digital Affairs and Transport at the time) as part of events organized by the SME Alliance (BMVW) and the Markenverband. At the IKW SME Conference in March 2025, we conversed with Julia Klöckner, president of the German Bundestag, and Prof. Dr. Martin Werding, a member of the German Council

Foreign trade fairs

IKW supports its member companies' international activities by applying for and organising trade fairs abroad. These support SMEs in particular in realising growth outside Germany's borders.
 

Funded trade fairs will take place in these regions in 2025:

  • Miami / USA
  • Bologna / Italy
  • Dubai
  • Hong Kong
  • Mumbai / India

The Foreign Trade Fair Programme of the Federal Republic of Germany enables German companies to participate in international trade fairs and exhibitions at favourable conditions. The selection of events for the German Pavilion is based on an application submitted by IKW to AUMA (Association of the German Trade Fair Industry), which is supported by the Federal Ministry for Economic Affairs and Climate Action.

Further events

13. Cosmetics Dialogue

On September 5 and 6, 2024, the German Cosmetic, Toiletry, Perfumery and Detergent Association (IKW) hosted the 13th Cosmetics Dialogue in Frankfurt am Main. The aim of the event was to discuss the provision of product information with manufacturers, authorities and civil society stakeholders. In particular, the question of whether consumers are being provided with the information they need via the right channels was discussed. Learn more (In German language)

GHBA & Friends

As part of its public relations efforts, the IKW Home Care division participated in the "GHBA & Friends" event in Waltrop, near Dortmund, on September 13, 2024. The event is aimed at people who publish content on platforms such as Instagram and Pinterest. IKW offered a workshop on detergents and cleaning agents, fragrances and upcycling linen fabric. Learn more (In German language)

The traditional media work of IKW's Home Care division was also very successful once again, reaching 4.3 billion potential contacts in online and print media.

Stay in contact

We look forward to staying in touch with you! Since 2024 IKW has two Instagram channels: @wissen2glow for beauty care and @waschen_wischen_wissen for home care. Feel free to visit us on our social media channels (German mostly).